The PG Diploma in Digital Media aims to facilitate learners on three specific domains of the  emerging Information and Communication Technology-enabled new media platforms - conceptual  framework on digital media, online and digital journalism practices and internet research  techniques through big data analytics and data mining.  

In addition to that, this programme explores the role of digital media literacy in the empowerment  processes. It aims to address the interrelationship between digital media and society from the  Indian context and the emergence of social media, Information and Communication Technology  for Development, and issues of digital inequality. 

Since every sphere of professional work has been integrated with digital technology, learners with  advanced knowledge of handling technology-enabled environments enhance their employability.